State tourism company wanted to improve organic search rankings to drive more traffic to their website and improve online visibility. The website needed substantial authority improvement from offsite connections as well as updated website content that aligned with Google.
Efforts to improve organic search authority and keyword rankings included a combination of onsite and offsite content creation and optimization. High authority back link creation, as well as professional blog content were the center pieces in the SEO strategy.
The campaign generated over 21,000 search clicks (a 29% increase) and nearly 800,000 impressions ( a 9.9% increase), demonstrating substantial growth in search traffic and online visibility. Targeted SEO efforts boosted keyword rankings, featuring 32 #1 rankings, including a major rise for ‘Elko Pop Con 2025′ from position 39 to 1.